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| FOR IMMEDIATE RELEASE Atlantic City CardSharks November 17, 2003 ATLANTIC CITY CARDSHARKS NAME DIRECTOR OF MARKETING The Atlantic City CardSharks announce that Karen Werthwein has been hired as Director of Marketing. She starts in her new position today, November 17, 2003. Ms. Werthwein brings over 20 years of marketing, advertising and sales experience to the New Jersey’s only professional football team. A resident of Belmar, NJ, Karen has provided creative yet practical solutions in the past to companies such as Six Flags Theme Parks, Castrol Motor Oil, GlaxoSmithKline, Staples and NBC-TV. A graduate of Rowan University with a degree in communications and advertising, Ms.Werthwein will be responsible for all marketing and promotion of the local National Indoor Football League franchise. She will partner with national, regional and local businesses to provide sponsorship and promotional marketing opportunities. Other responsibilities include supervising the sale of individual and season tickets, as well as group and hospitality sales. President John Verde expressed his confidence that Ms. Werthwein would be an asset to the front office. “Karen has both a theme park background and marketing experience,” stated Verde. “She understands what needs to be done to introduce this new form of family entertainment to this marketplace.” The Atlantic City CardSharks will debut this Spring in historic Boardwalk Hall. Their schedule includes seven home games and will run through early July, which will be announced shortly. To speak with Karen Werthwein regarding promotional packages or ticket opportunities, please call 609-264-8700 or call toll-free at 888-264-8701. |
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